Arena’s creative journey began in a rather unusual way: designing fanfiction posters
Arena is a Singapore-based Creative with an interest in Art Direction and all things wacky.
Her love for creating started with scrappy renditions of children's book covers and celebrity fan art that filled her (unsupervised) early internet years. Since then, she has turned that obsession with concepts into a career, bringing ideas to life for clients such as Samsung, Singapore Tourism Board and Shark.
Outside of work, you’ll find her on the way to an ominous Carousell meetup, photographing funny void deck finds, and catching up on the latest pop culture gossip
2025
TBWA\Singapore
Art Director (Intern)
2024
BBH Singapore
Art Director (Intern via the BARN program)
2022 – 2024
Sift & Pick
Designer (freelance)
2023
Branded
Creative Lead (freelance)
2020 - 2022
APT811
Designer (full-time)
2022 – 2025
LASALLE College of the Arts
BA(Hons) in Design Communication
2017 – 2020
Singapore Polytechnic
Diploma in Visual Communication & Media Design